Pop-Up Store and New Model, Colours & Tokens
It has been a packed end of 2018 and start of 2019. In the midst of which YiY celebrated it is LIVE for 1 YEAR now!
YiY had its first store launch, popped up at events in London and Amsterdam and collaborated with Thread Tales - another conscious brand of the Positive Luxury family - to host our very own pop-up store for 2 weeks in the famous '9 straatjes' in the heart of Amsterdam.
And not to forget, in case you missed the events and social media updates: YiY added a new model to its collection and introduced 2 new colours as well!
Last year was quite a journey and looking back I feel grateful for all the experiences and learnings. And for 2019 I am very curious what the flow of life will bring!
YiY new productsA new model is added to the collection! RIVER is a highly versatile bag as it can be transformed into a hobo, backpack and crossbody. The top handle is detachable and it comes with additional backpack straps and a shoulder pad. RIVER is available in 4 colours: Earth Black, Antler Taupe, Lion Brown and Night Blue.
For your inspiration!See how different unique tokens change the look of your bag completely so you can make your soulmate truly yours. You can choose them based on their specific meaning, color, look, or just because you are personally connected or attracted by them. Personalisation comes in many ways and the tokens are unique, just like you!
Our other models WAVE, a tote and working bag in one, and minibag DROP are also available in the new colours Lion Brown and Night Blue! Here shown with new tokens WAVE is carrying a token of ancient Fossil Squid and DROP holds a tokens of Jasper Ocean.
Pop Up Craze
SHARE THE ACTION, SHARE THE MOMENTS, SHARE THE ENERGY
YiY popped up at the Sustainable Shopping Event in the Grace Belgravia in London, the Conscious Christmas Fair in the College Hotel and hosted its own Conscious Pop-Up in collaboration with Thread Tales making this the first Positive Luxury Event in The Netherlands.
More YiY in AWAKE Magazine
Very happy with my personal story of YiY that was covered in online AWAKE magazine. To read the full article (in Dutch) click on the link below. You can read the full story in a social blog.
And don't forget......
Enjoy the moment and connect with Your Inner You,